Donna Marie Serritella

Chief Operations Officer

Donna Marie Serritella is the driving force behind Boo-yah’s operations, redefining the Direct Marketing and MLM industries with her unparalleled expertise and leadership. With 30 years of corporate compliance experience, she sets the gold standard, ensuring Boo-yah! consistently operates with excellence and the highest level of integrity.

Donna’s influence is unmatched. A trusted authority in compensation plan compliance, product registration, and operational strategy, she is shaping the future of the industry with innovative solutions that drive success.

In addition to her work at Boo-yah!, Donna is the founder and host of The Direct Selling Show, a highly regarded YouTube podcast where she shares her profound knowledge and inspires leaders to reach new heights. Her dedication, brilliance, and leadership light the way for a new era of innovation, growth, and impact at Boo-yah!